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      Frame 411

      Purposeful design language elevates the launch of Candela C8

      Swedish boat and ferry producers Candela’s main vision is to transform transport on the water with technology, enable electrification and vastly improve performance when comparing to combustion engines. The company is driving this vision through hydrofoiling electric boats and ferries, and with the release of their new C8 crafts, they’ve hit a new high.

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      The Fall Collection 2022

      By turning a drab-looking anti-slip bath mat into a natural part of the home decor, we proved that good design does not only look nice – it has the power to save lives.

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      Sandvik_Call_To_Inaction_Clean_KV_LQ

      The Call to Inaction

      How we made participation in Sandvik's recycling program skyrocket by asking their customers to do... Nothing.

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      Volvo-Employer-Branding

      Volvo Employer Branding

      Volvo Car Corporation is in the midst of a huge transformation, going from producing traditional combustion-engined cars to a new world where electrification, subscription models, digitalization, and e-commerce make up the new reality.

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      Grundkollen

      The best accident is the one that doesn't occur. That is why we provided Länsförsäkringar Göteborg och Bohuslän with at creative solution to decrease the number of the most common accident at sea: running aground.

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      Volvo XC90 Recharge

      Position the XC90 Recharge as a car for Right here, Right now. Instead of focussing on the amount of electric cars sold, we focussed on how many electric journeys we could enable. Our rationale: if everyone switches to electric most of the time, we can make a real impact.

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      Stena Recycling Digital Marketing Framework

      Ensuring a united marketing front is difficult when you operate on multiple different markets with different levels of digital maturity, especially when every market has different needs. How do you create a long-term marketing plan that enables every market, no matter the digital maturity level? We found a way.

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      The Fall Collection

      Every year, 50,000 elderly end up in hospital due to slip and fall accidents. Using shoe spikes can decrease that number by an estimated 58%. Yet, far from everybody uses them. We wanted to change that.

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      Designing the future of sustainable mobility services

      Have you ever designed something with the intention of it first being used 20 years from now? Neither had we – until Halmstad University came into our office.

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      Creating the Polestar app – putting progress in the palm of your hand

      When Polestar said “Goodbye normal” traditional ideas of car ownership became a thing of the past. Polestar wanted to show people the future – and let them hold it in their hands.

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      IsolatedCinema_PaterNoster_Press-min-1

      The Isolated Cinema

      How do you create awareness for yet another digital event when everything else is already digital? Instead of seeing the effects of isolation as a problem, Göteborg Film Festival chose to embrace them.

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      The World's First Gynecological Cinema

      Do you have what it takes to put yourself in a woman’s position? That’s the question leading up to the Göteborg Film Festival, this time with a theme of Feminism and Gender equality.

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      Call of Duty – Reaching the unreachables

      Call of Duty is one of the world’s most beloved game series. But how do we reach gamers who we know are paying to block all ads? - Of course we take the sniper approach: select a concealed location (in-game media placement) and hit 'em hard when they least expect it. Gotcha!

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      Call of Duty – Moment of Truth

      Activision has given Stendahls a mission to reach a much wider than usual audience for their new game Call of Duty - Black Ops Cold War. Mission completed!

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      För all tid: All-in on emotion

      Länsförsäkringar has 4 million customers and want to become the largest player in the Swedish market, be liked and appreciated by all. That in itself is a huge communication challenge. In this campaign we chose to leave products and services behind and went all-in on emotion. Our only KPI for our work became Goose bumps.

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      Best in class customer portal

      Our goal was to create a portal that helped Göteborg Energi customers quickly and easily find content that was relevant to them. The result helped customers lower their energy use, save money, and the environment. In short, we made paying energy bills a little more rewarding – for everyone.

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      Boosting car test drives with Voice

      Stendahls and Volvo IT Innovation have explored what customers think of digitally enhanced test drives. Three prototype apps were tested - one for the test drive itself, one for the showroom and one for signing up for the test drive.

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      Göteborg Energi – Hållbaraihop: Keep It, Together

      With their "Hållbaraihop" ("Keep it, together") initiative, energy company Göteborg Energi wanted to remind people living in the Swedish city of Gothenburg that, for them, sustainability is of the utmost importance, and that their customers are also part of a sustainable future.

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      Disrupt an entire industry with a customer portal

      From having the salesforce pushing products going to a business model where customers generate demand by themselves - that's what many business owners dream of, and precisely what Mölnlycke has done. A sales increase of preferred products was instant, are we surprised?

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      Double revenue/customer with new global e-commerce

      A complete e-commerce makeover, fueled by real-world insights, doubled customer revenue while providing a scalable solution for future growth.

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      Timber – A Dating Service for Tree Lovers

      The idea of appropriating current online dating behavior, with Valentine’s Day as the focal point, became immensely successful: Timber created a global buzz in only a matter of days reaching 17 099 375 people both inside and outside the industry and was awarded “Creative Pick of the Day”.

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      Increasing customer satisfaction while boosting sales

      With Göteborg Energi, our challenge was to not only increase sales of electricity, but also to reduce the load on customer support . A hand-picked team of specialists used real-world insights and a holistic, user-centric approach to do both in one go.

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      Digital transformation in the workshop - saving thousands of hours

      With a service design approach and a clear goal for workshop efficiency, we streamlined Husqvarna's machine service process and developed UpTool – a new workshop management app that supports technicians, simplifying more than 10,000 service cases each year and saving thousands of hours that could be spent working.

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      New_Volvo_XC90_feature-1-1

      The new Volvo XC90

      When Volvo Cars released the all-new XC90, it signalled a brave new direction. Since then, Volvo has come to define modern luxury. But the brand is still evolving. With our latest collection of images, we capture the latest stage of this evolution in all its progressive beauty.

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      The Check Out Suite

      We launched the world’s first hotel room where the price is determined by how much time the guests spend on social media. In other words – screen time became the new currency. The news spread like wildfire across the world and became a viral success with a massive reach.

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      The World’s Most Claustrophobic Cinema

      The film industry is facing a major shift, streaming services such as Netflix and HBO are a major threat to cinemas. Therefore, it was important to create something that Netflix can’t – an experience. The interest shown for The World’s Most Claustrophobic Cinema exceeded all expectations!

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      Sound Spa

      Most people can relate to rising stress levels as the holiday season approaches. So, we gave a music producer and a highly respected stress scientist a mission: compose a truly destressing Christmas song, specially engineered for Bowers & Wilkins premium in-car sound systems.

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      Madrid Moments

      When buying a new car, the sound system isn’t always your top priority. We wanted to change that. So, we created a test drive experience like no other together with Volvo Cars and Harman Kardon: 4,500 drivers in 55 cars set off on a unique sonic adventure through the vibrant city of Madrid.

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      Creating 122 Sitecore sites in 15 months – each twice as efficient

      Stendahls specialists developed and launched 122 new Sitecore web sites for Volvo Construction Equipment in 15 months. The first one began generating leads and SEM already after 6 months. These new sites are far more efficient to maintain, generate record-high numbers of leads, and have been awarded prizes for delivering significant gains in productivity and marketing ROI.

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      The New V60 Cross Country

      The spirit of adventure is found in the people who go that extra mile to experience or find something new, either for work or pleasure. This spirit is the driving force behind the new Volvo V60 Cross Country. Meet the car created to help take you to the heart of the adventure.

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      The Nasty Filter

      During a World Cup, Swedish soccer player Jimmy Durmaz was exposed to a massive wave of race hate on social media. To make a clear statement against this behavior, Länsförsäkringar re-launched the Nasty Filter app – a service that turns hateful words into messages of love using autocorrect.

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      New Quester

      Stendahls’ mission as leading strategic and creative agency was to develop a digital launch strategy and communication logic for New Quester. With ‘effortless operations’ as concept and with the Challenge-Solution formula, launch films, brochures and various content for web and SoMe was created.

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      Designing a premium brand experience - without losing conversions

      Developing a new global e-commerce site for Haglöfs came with challenges. Like working out how to address the retail network's concerns about internal competition. And how to design and build a premium brand experience – without losing any focus on sales conversion.

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      The World’s Most Boring Billboard

      Sioo:x is a truly unique wood protection product that protects outdoor wooden surfaces, keeping them beautifully silver-grey. For twelve years! But twelve years durability sound almost too good to be true. So we were challenged to prove that Sioo:x really can keep a promise.

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      #Imperfect

      Social media is damaging the mental health of teenagers due to constant comparisons with influencers and unattainable ideals. Länsförsäkringar, an insurance company with a focus on youngsters’ health and wellbeing, wanted to shine a light on this and help teens see beyond the fake online façade.

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      A customer-centric approach helped create an award-winning e-com site

      The Runelandhs e-commerce site emerged from a collaborative client relationship where creativity, technology and strategy came together from the start – and where the customer was always in focus. Besides boosting sales, the site won the award for “Best E-commerce” at the Web Service Awards.

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