09/10/2017

Stena Recycling named most sustainable waste management company

The study Sustainable Brand Index Business to Business has named Stena Recycling Sweden’s most sustainable waste management company. This recognition shows that Stena Recycling’s organisation are working with the right things, and that their communication has managed to convey this.

Stena Recycling ranks as number 1 in the category for waste management companies and as number 11 in the full ranking for 2017.

Stendahls have consistently worked with Stena Recycling’s communication, and the positioning work devised together with the client a couple of years ago landed in the promise: Together we make a difference through sustainable business. And being recognised for that was our goal.

Sustainable Brand Index is the biggest sustainability study in the Nordic countries. 2017 was the first year since the first study in 2011 that it’s not only been conducted among consumers, but also decision makers.