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Episode 5 of Trend Talks: Reinventing mobility - with David Green, Lynk & Co

Written by Stendahls | December 2, 2025 1:13:21 PM Z

In Episode 5 of Trend Talks by Stendahls, our hosts – Kaj Leissner, Agency Director, and Karin Engdahl, Group Brand Director at iO – sit down with David Green, Vice President of Strategy, Products & Offer at Lynk & Co, to talk about the everyday realities behind ‘reinventing mobility’: the tech that helps, the features people actually use, and the adoption cycles that shape what reaches the road.

In this episode, we discuss:

  • AI in the car: why voice assistants still need work
  • “Hey Honk”: a friendlier horn for electric vehicles
  • Cross-platform experiences (car, phone, office) and why they still break
  • Customer feedback in the car: embedded apps, rapid fixes, and over‑the‑air updates
  • Car sharing done for real life: digital keys, access, and the surprising origin of the first digital key
  • Brand trust, design decisions, and what “smart value” really means today

Listen now.
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