How a bold campaign helped Weekly Revolt smash sales records

      Weekly Revolt wanted more people to discover their smart, no-nonsense approach to food and fitness. We helped them do just that, with a catchy concept, a clear message, and a campaign that smashed sign-up records.

      Making an unknown name impossible to ignore

      Weekly Revolt had something great going: a fresh take on health and fitness that skipped the fluff and delivered real results. The only problem? Not enough people knew about it.

      They needed a clear, compelling way to introduce themselves and get people to take action. So together, we came up with a concept that was impossible to miss or misunderstand.

      “Gör lite, känn mycket” – simple words, sticky message

      We shaped the idea around a message that captured what Weekly Revolt is all about: you don’t have to overhaul your life to feel better. Just a little change goes a long way.

      From there, we produced a TV commercial and radio spots that made the message stick. Built in close collaboration with the Weekly Revolt team, the work stayed true to the brand’s tone: honest, motivating, and unpretentious.

      Results that matter

      The campaign didn’t just make people notice Weekly Revolt. It made them sign up, in record numbers.

      Numbers that make you look twice

      01

      24% increase in sales volume

      02

      100% increased aided brand awareness

      03

      49,5% increase in organic search

      04

      25% observation of the ad in Sweden

      Campaign follow-up, Xtreme Insight

      More work