Watch free webinar: Optimize your customer journey with AI

Discover where AI creates real value in your customer journey — and where it becomes a costly mistake

In this on-demand webinar, Christofer Falkman shares practical tools, real examples, and lessons learned from AI projects across the entire customer journey, from first contact to creating brand advocates. You will see how to use AI to solve problems without creating new ones and why the most successful initiatives always start with clear business needs, not technology trends. This session will help you identify the opportunities worth pursuing, avoid costly pitfalls, and deliver solutions that achieve measurable results.

About the speaker

Christofer Falkman is our AI Strategy Lead, with over 23 years of experience in design, strategy, and innovation. He helps organisations move beyond AI buzzwords, building solutions that deliver measurable impact without unnecessary complexity or cost.

Christofer Falkman

AI Strategy Lead

+46 706 720 645
Book a free 60-minute session with Christofer to explore where AI could create value in your customer journey.