Watch free webinar: AI can’t cry – why being human in advertising still matters

Some campaigns win awards. Some move people. The best ones do both.

In this on-demand webinar, Oliver Rogers and Karin Hedberg share insights from Cannes Lions 2025 and their experience working on one of Sweden’s most celebrated campaigns of the year.

You’ll hear honest reflections, real takeaways, and practical advice on how to build work that resonates — and why AI still can’t replace what makes creativity truly human.

Speakers

Karin Hedberg

Client Director

Oliver Rogers

Creative Director